Do You Want to Take Your Business to the Next Level?

Tap Into the Power of Digital and Brand Success.

A Full Suite of Digital Marketing and Branding Services
Helping You to Be More Productive and Less Overwhelmed

Digital Marketing is a term referring to creating awareness and promoting a brand, product or service online using all available digital channels. These channels consist of the following three areas.

  • Internet Marketing including content marketing, social media, banner ads, email marketing,
  • remarketing, reputation management online reputation management mobile, and more.
  • Search Marketing is search engine optimization and pay-per-click.

Branding: Is Your Business a Brand or a Commodity?

Branding is a term often misunderstood, therefore, not effectively built. A “brand” in one sense of the word is the name that identifies the source of a product or service. In the other sense, a “brand” refers to the perception the marketplace has about a company, product or service.

A brand includes several different components including, but not limited to, the idea people develop in their minds and the feelings they have in their emotions about a company, product or service. It includes brand personality, positioning, and differentiation. It is every communication and experience a person has with a company, product, or service.

The foundation is the vision, mission, and values of an organization and building these into its products and services. It is followed by persuasively communicating the features and benefits creating a customer experience that delivers value and builds loyalty.

Communication and marketing are both online and off-line. These should be integrated and complementary.

Digital Marketing and Brand Strategy:
Why Creative Engine Is Different

Understanding, developing and executing a successful brand strategy is at the essence of who Creative Engine is and why we are different. Doing so requires a team with all the core competencies, capabilities, communication skills and passion to make this happen. It demands that we view every client and every project as unique and valuable. It also requires collaboration, cooperation between the customer’s team and ours.

In closing, a brand is a reflection of an organization’s thinking, character, and values. If these are great, your business will be great, and opportunities will appear. By seizing these opportunities, you are creating profits for today and building brands for tomorrow.

Please click through our services page to learn more about who we are, what makes us different and what it can mean for you and your organization.

Strategic Marketing

Creative Engine's business analysts and strategic marketers delve into the relevant quantitative and qualitative data to bring fresh eyes and perspectives to your challenges. We help our clients make informed, strategic decisions based on our discoveries.

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Pre-Website Business Analysis
& Strategic Planning

Doing your homework is an overlooked and underutilized discipline. More than anything else it will determine the success of your website.

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We believe the heart is at the core of all branding. The best brands create an emotional connection with their markets that their customers simply can't resist.

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Web Design & Development

Your website is the hub of your marketing and communications. Many times it will be the only contact a prospect has with your business, and you never get a second chance to make a first impression.

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Search Marketing

Search Engine Marketing is one of the most valuable tools for your Internet marketing campaign. It has two primary components.

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Online Reputation Management

Today, your reputation is only as good as your last customer's experience. Over-the-moon customer service will generate an enthusiastic thumbs-up posting for the world to see. On the other hand, one let down can create a bad review that will impact your business -- the invisible business killer

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Copywriting & Custom
Content Development

Copywriting and custom content development are both elements of content marketing; marketing geared to the way that we make buying decisions today.

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Social Media

Social media optimization (SMO) is the use of social media outlets to generate publicity, increasing awareness about your company, services, and brand. It is an important method of maintaining an ongoing connection with your customers.

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Mobile Apps

Mobile apps are becoming the norm for leading small and midsize businesses. The big brand names, such as Target and Amazon, have proven that mobile apps are part of a successful strategy. The small to medium-sized businesses that have become early adopters are emerging as revenue and thought leaders in their categories.

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Graphic Design

The strategy should always be influencer and driver of all elements of graphic design. Compelling design communicates your message visually with images, illustrations, shapes, and colors to reinforce and deepen its impact.

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Marketing Collateral Materials

There are very few things that say more about your brand than its marketing collateral. Not only does marketing collateral provide vital information about your business, but it is also made up of tangible pieces of material with weight and character that physically represent your brand. With that in mind, it's easy to see why strategy and coordination should play an integral role in the creation of your promotional materials. Otherwise, you could end up with marketing collateral that misrepresents your brand and hurts your business.

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“Creative Engine is about creativity and always becoming more innovative in our creativity”

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