Social media optimization (SMO) is the use of social media outlets to generate publicity, increasing awareness about your company, services, and brand. It is an important method of maintaining an ongoing connection with your customers.
The best source of new business is from your current customers. Social media provides an optimal opportunity for current touch points with them. Continual contact with the intention of developing a deeper relationship with your customers reinforces trust and legitimacy. As your happy clients share their feedback, they are increasing your visibility in the overall marketplace and providing ideal referrals.
These brief, friendly and emotional interactions have the potential to deliver compelling benefits properly engaging the social space and becoming a pillar of your company's branding.
Practical, well-thought-out strategic marketing plans inspire creativity and frequently staying in touch with your customers. Through creative SMO, we help your customers see your heart as much as your value opening the door to your offerings and announcing events to reinforce your brand, personality, and culture and to keep the conversation going.